In the global PR community, there's been a healthy dialog around new Web 2.0 and social media releases. Within this context, it's time for a change and call for a new standard in company boilerplates as well.
With the continued explosion in blogs, vlogs, RSS feeds, podcasts, social media communities and other innovative uses of rich media solutions and services, I'd like to introduce a new concept for company boilerplates - QuickCasts.
Powered by Onstream Media, QuickCast allows users to take existing PowerPoint presentations, personally or professionally narrate them using a telephone and send to countless recipients around the world via an embedded link.
Think about it. I don't know any journalists that actually read a company's boilerplate. How great would it be if press releases came with standard, embedded QuickCast links / company boilerplates that are 3-5 slides in length, lasting no longer than 3 minutes. Think of the rich, dynamic information that can be conveyed rather than today's boring text-only versions. In fact, Onstream Media is already in discussions with one of the large national newswire distribution firms to potentially enable users to embed a QuickCast boilerplate link into press announcements.
If you'd like more information on QuickCast, please contact Onstream Media's QuickCast customer service line at 866-857-1960 or send an email to cfriedland@onstreammedia.com.
Let me know if you agree or disagree with my call for change and a new standard for QuickCast company boilerplates.
Look forward to your comments,
Let me know if you agree or disagree with my call for change and a new standard for QuickCast company boilerplates.
Posted by: Dating agencies Review | June 03, 2011 at 12:10 PM
Hi Chris,
We've been using Adobe Breeze for similar effect.
WF
Posted by: Wendy Flanagan | November 07, 2006 at 07:16 AM